Naturally
Handle Objections Naturally
Your reps read the buyer's Natural Approach behind the objection and answer the person, not the words, so the sale keeps moving.
- Level
- Sales teams, Store and service teams, Frontline leaders
- Group size
- Any group size
- Time
- Anywhere from 60 minutes to 2 days
- Format
- In person · Virtual
- Languages
- English
Reps bring the worst objections they hear and sort them by the Natural Approach behind each one: the Natural Gold Mine who wants proof, the Natural Blue Ocean who wants the relationship, the Natural Green Planet who wants the logic, the Natural Orange Sky who wants it now.
They practice naming, acknowledging, and questioning in the buyer's own approach, out loud, until one lands.
Each rep leaves with the words that work for each color, written down and theirs.
- The same objection gets four different answers, and each one fits
- Reps stop selling through the objection and start reading it
- Buyers feel understood at the exact moment they were about to leave
- A shared objection playbook by approach
- Revenue growth
- Customer loyalty
Save rate 47% → 86%
Freedom Mobile (then WIND Mobile) retail channel: $86,000 a week in saved sales, about $4 million a year, and a 94.4% Net Promoter Score for the program
“We came away with a different way of handling objections.”
— Caroline Smith-Bailey, Channel Training Manager, WIND Mobile
Assessment data plus a 60-day read on the deals reps flagged in the room: how many objections turned into a next step.
Evidence you receive: Assessment data, Written action plan.
Built around your buyers, your products, and the objections your reps actually hear. The tools Participants build become their own job aid and drop into your sales playbook.
- Nearest experienceHandle ObjectionsYour people bring the worst objections they hear, practice out loud until one lands, and leave with the words that keep the sale moving.
- Nearest experienceSell NaturallyYour reps read the buyer's Natural Approach in the first minute and tailor the pitch, so the buyer stops going quiet.
- Often runs beforeSell NaturallyYour reps read the buyer's Natural Approach in the first minute and tailor the pitch, so the buyer stops going quiet.
- Often runs afterReady Set Sell! Sales SimulatorsYour reps practice the new product, the new market, and the worst objections on a simulator built on your buyers, before they practice on customers.